Our passion and our people
Our mission is to enable each client to reach their health and fitness goals by providing unmatched training, support, encouragement and accountability in an enjoyable and caring environment.
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Meet Bill Burnett

Working in commercial gyms, I saw the need for a place where people could feel safe and comfortable—somewhere they could learn not just how to work out, but also how to maintain their health and fitness as they aged.
Bill Burnett · Owner and founderMeet our team
Our staff has been training members in this community for a collective total of more than 50 years. They are committed to increasing their knowledge through continuous health, fitness, and nutrition education.
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Rachel Musser
Director of operations- ivy/NorthRachel began her fitness journey while completing her Master’s in Secondary English Education at UVA. During that time, she discovered yoga and was amazed by how it helped her manage stress and feel stronger in her body. That experience sparked a shift not just in her health, but in how she wanted to help others. She later became a Yoga Instructor and Certified Personal Trainer. While she still leads the occasional training session, Rachel now focuses on supporting both clients and staff to create an environment where people feel seen, supported, and inspired to grow. Rachel credits Success Studio with changing her own outlook on fitness, and she feels grateful to pay that experience forward. Outside the studio, you’ll find her hiking, traveling, or hanging out with her husband and cats!
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Gabby Morris
General Manager- northGabby is a Certified Personal Trainer with a Bachelor’s degree in Business Management from James Madison University. With over a decade of experience in leadership and working in the fitness industry since 2020 her passion lies in helping people grow stronger- not just physically, but mentally, emotionally, and spiritually. For Gabby, fitness is a powerful foundation for building confidence, resilience, and cultivating a healthy, fulfilling life. Outside of work, Gabby is a dedicated rugby player and board member with the Charlottesville Bears Women’s Rugby Club. You’ll often find her training- both in the gym and on the pitch- or spending quality time with her partner and their pups.
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Mateo Espinoza
Member Success Coordinator, Personal Trainer - ivy RoadMateo began his fitness journey in high school and has been dedicated ever since. Driven by a passion for self-improvement, he spends his days in the gym lifting weights and working toward his goal of becoming a bodybuilder. With solid knowledge in fitness, nutrition, and supplements, Mateo takes a well-rounded approach to his own training. Outside the gym, he enjoys being in nature, spending time with family, and continuing to learn about the science behind fitness. For Mateo, this isn’t just a hobby—it’s a lifestyle. As our Member Success Coordinator, he’s here to make every aspect of your member journey feel smooth, so that fitness can be part of your lifestyle, too.
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Eric Mawyer-Wyland
Personal Trainer-ivy RoadEric received his Bachelor’s Exercise Science from James Madison University. Eric found a love for fitness while playing football and lacrosse and grew even more while in the Marine Corps. Eric wanted to pursue a career in the fitness world to help free people from injuries like he experienced after going through physical therapy and to help promote the emotional benefits that comes with regular exercise. He hopes to go to graduate school for physical therapy in the future.
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Dylan Mitchell
Personal trainer - ivy roadDylan is a Charlottesville native and graduated from Western Albemarle High School and then from James Madison University with a Bachelor’s in Kinesiology and Exercise Science and is a NASM Certified Personal Trainer. Dylan has always been an athlete but after her last high school basketball season began looking for other ways to stay active and found strength training and running. She enjoys challenging herself with different fitness races and is very passionate about training for life and longevity. Fitness is a key component of Wellness for Dylan not just for physical health but also for mental and social aspects.
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Kelly Graves
Member success coordinator - northKelly is a Charlottesville native and proud graduate of Albemarle High School, where she ran cross country, threw shot put, and played softball and basketball. She went on to earn a double Bachelor’s degree in Criminology and Anthropology, with a minor in French, from Christopher Newport University. While at CNU, Kelly discovered a love for rugby and now plays with the Charlottesville Bears where she resides on the board. With experience in the fitness industry and a warm, approachable personality, Kelly is always ready to help others feel strong, supported, and maybe even a little unstoppable
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Todd Proctor
PERSONAL TRAINER - NorthTodd is a Charlottesville native with a passion for helping people reach their full potential through personal training, fitness, and athletic development. He attended Lynchburg College, where he majored in Exercise Science, and played baseball. Starting his career in fitness and coaching dating back to 1996, Todd brings decades of experience in motivating others, building confidence, and developing skills. Throughout his career, Todd has worked in commercial fitness facilities as a trainer and in operations management and as a small business owner. Whether helping individuals achieve their fitness goals or coaching athletes on the field, Todd is dedicated to helping people overcome challenges, reach their goals, and become the best version of themselves.
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Dani Ausburn
PERSONAL TRAINER - ivy RoadDani is an ACE certified personal trainer who holds additional certifications in group fitness (NETA) and health coaching (ACE). Her 20 year career has given her opportunities to help a variety of clients reach their goals in large gym settings as well as post orthopedic rehab settings. Dani is passionate about helping others become stronger, healthier, and more confident. When she’s not training or teaching, you can find Dani lifting heavy things, running, and hanging out on mountain tops with her pup.
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AZ Seguerra
Lead Personal Trainer-ivy RoadAZ graduated from James Madison University with a Bachelor’s Degree in Exercise Science. After graduating in 2010, she has worked as a Physical Therapy Tech for four years and enjoys helping patients get back to a pain free life. AZ loves bridging the physical therapy world of stability with the mobility of the fitness world. AZ is a fervent believer that one must have a solid foundation if one is going to have strong superstructure.
This is what inspires us and brings us to work each day.
In Bill’s own words.
Teaching
It’s a place that nurtures its members, teaches them the small nuances of fitness, and helps them stay active as they get older.
Family
I don't call our clients "customers"—they’re family.
Stronger at any age
Seeing people realize what they are capable of, overcoming obstacles, and learning that no matter how old you are, you can keep getting stronger and maintaining your health—this is why I do what I do.
“Burnett's Studio has been my gym for years. The trainers are outstanding, and Bill's leadership is exemplary. My favorite part though, is how I love working out with the people I see there every time I go. A family of members and trainers. A great environment.”
- ★★★★★Google review
Bill and his team are amazing at keeping me motivated and engaged in exercise. I've tried many gyms and self help programs but this is the only one I've stuck with! 3 years and counting. Thanks for all you do for our health and wellness Bill!
Denise Ramey REALTORIvy - ★★★★★Google review
Excellent facility with state-of-the-art equipment, comfortably small studio gym, and a very convivial group of customers. Bill Burnett and his trainers are professional, informed, fun to be around, and committed to conducting personalized workouts to your needs. Can't be beat for success.
John RowlettIvy - ★★★★★Google review
Beautiful club with incredible equipment and top-tier trainers. The owner, Bill, and his team are the absolute best at what they do and the location is in a beautiful area with plenty of parking. I highly suggest you go check it out!
Paul LNorth - ★★★★★Google review
Bill and his team are more than exceptional!! The Success Studio in an integral part of my health and wellness! Can’t say enough good things about Bill and his knowledgeable team….if you don’t know, you better ask somebody 😊
rob archerIvy - ★★★★★Google review
Love my Success Studio Gym!! Been comin for 20 years and can’t imagine not having it to go to each week. Bill and his staff are like family along with many of the members. Thanks Success Studio!!
Carlton DixonIvy - ★★★★★Google review
The staff and owner of the studio are : knowledgeable, supportive, enthusiastic, compassionate, and dedicated. I wouldn't think of going anywhere else.
Anne MegibowIvy
The most important part of any gym is community.
Success Studio became more than a gym; it became a community where people could be part of something greater than themselves.
See our eventsOur mission is simple: help you reach your goals.
Our personal trainers will work with you every step of the way!
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